Privacy Policy

Last updated 18 June 2025

This Privacy Policy describes the data that is collected about you when you visit this website (www.pathfinder-analytics.net), how it might be used and for what purpose.

Visitor Data

This website is hosted by Squarespace. When you visit, Squarespace may collect personal data, including:

  • Information about your browser, network, and device

  • Web pages you visited before arriving at this site

  • Web pages you view while on this site

  • Your IP address

Squarespace uses this data to operate, protect, and improve its platform and services. The data is analysed in a de-personalised, aggregated form. For more details, refer to Squarespace’s Privacy Policy.

Analytics

This website uses Squarespace’s built-in analytics tools to understand site usage. The data collected may include:

  • Information about your browser, network, and device

  • Web pages you visited prior to coming to this website

  • Your IP address

This information may also include details about your use of this website, including:

  • Clicks

  • Internal links

  • Pages visited

  • Scrolling

  • Searches

  • Timestamps

This data is shared with Squarespace, our analytics provider, and used solely to analyse traffic and improve the website experience.

We rely on legitimate interests and/or your consent (where applicable, such as for non-essential cookies) as our legal basis under UK data protection law.

Cookies

This website uses cookies and similar technologies—small text files stored on your device—to ensure proper functionality and measure performance.

You can manage your cookie preferences via the banner on your first visit, or through your browser settings.

For details on Squarespace’s cookies, see: The cookies Squarespace uses.

Third-Party Platforms

This website contains links and embedded content from third-party platforms, including:

These platforms may collect data, use cookies, or embed tracking technologies when you interact with their content. Please refer to their respective privacy policies for full details. We do not control or access data collected by these services.

International Data Transfers

Squarespace is based in the United States. This means any personal data collected through your visit to this website may be transferred and processed outside the UK and European Economic Area (EEA). Squarespace has stated that it takes measures to comply with applicable data protection laws when handling international data transfers. For details, please refer to Squarespace’s Privacy Policy.

Data Retention

This website does not independently store or retain any personal data. Data collected by Squarespace is retained according to their internal policies.

Policy Updates

We may update this Privacy Policy from time to time. Any changes will be reflected on this page with an updated revision date.

Contact

If you have any questions or comments about this Privacy Policy, please contact us by email at malvik.vaghadia@pathfinder-analytics.net or by post at:

Pathfinder Analytics Limited
Office 204 10 Courtenay Road
East Lane
Wembley
London
HA9 7ND